What is the Cloud?
The cloud… one combination of words that you may only understand as the white cotton candy floating around in the sky. In tech terms, “the cloud” does not refer to anything residing in the sky. It’s actually a “catch-all” phrase that includes many different types of virtual solutions and services.
5 Ways to Increase Your Facebook Organic Reach
We know the story all too well. Too often, brands and/or businesses spend days and weeks creating a Facebook ad for it to receive very little reach and engagement. After all that work, you may feel as if all your time and effort were wasted! You may be thinking that your brand may not be […]
What Should I Post on Social Media?
Social media has become a critical part of every business strategy. Gone are the days of advertising seen only on highway billboards and the back of newspapers. In a world consumed with smartphones and portable computers, you absolutely need to be marketing on social media.
What is Google Analytics and Why do I need it?
Regardless of whether you have a personal or business-oriented website, you need to use Google Analytics if you want to track and grow your visitors.
Five Things You Need to be Split Testing on Your Website
Split testing your website will ultimately help you decide what looks and feels the best. To help you in your process, we have come up with five things that you need to be split testing on your website’s CTA button.
5 Reasons Why Google Doesn’t Trust You
Many businesses make the mistake of thinking that their online presence is up to par when in reality, it doesn’t meet Google’s standards. Now more than ever, it’s important for your website to be accurate and trustworthy.
Why Customer Lifetime Value is Important and How to Calculate it
Customer Lifetime Value may not seem like an important quality, but refusing to calculate your CLV may cause you to fall behind your competitors in the long run.
How to Generate Leads Online
There are unlimited ways that you can generate more leads for your website. The truth is, it’s different for every business. The best way to generate leads today is by being patient and following the right steps that will prepare you for success in the future.
How to Detect Malware on your Website
According to statistics, a person may have malware on their website and be completely unaware that they have it. Over 18.5 million websites are victims of malware every week.
10 Clever Ways to Respond to Negative Reviews
There are a few things that you can do when you see a negative review: you can choose to ignore the review or to respond. We recommend the latter. How your business responds to those reviews will set the tone of your business to online shoppers.