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SEO vs. Social Media Marketing

As social media increasingly is becoming an important aspect of digital marketing, manybusinesses are unsure whether to focus their efforts on effective social media strategiesor SEO strategies. Is one really better than the other? SEO helps businesses andbrands to rank higher in search engines, but social media can help increase a brand’sexposure and presence online […]

Learning Marketing at Home

The internet age is a fun and vast time where you can learn anything you desire from the comfort ofyour own home. If, for example, you want to learn how to become a marketing wiz without spendingthousands upon thousands in seminars or on a degree from a university, you can. Learning marketing from the comfort […]

6 Ways Online Marketing Can Grow Your Business

Online Marketing: Your Path to Business Growth We use digital tech daily to surf the internet, to connect with other people, and to read andcontribute to social media. All types of people are online all hours of the day and night. Couldsome of these people be in your target audience? How can you find your […]

6 Online Marketing Tactics To Increase Your Sales

Whether or not you’re happy with your current sales figures, there is always a way to improvethem– especially since your business is now untapping its potential online. The vastness and high speed of the online world means that consumers and clients far andwide are now within your reach, and since the online world works quite […]

Online Marketing vs. Offline Marketing

Every good business owner should know that having a firm grasp of marketing trendsand success stories will contribute greatly to their own business’ success. After all,engaging marketing brings in new customers, higher profits and more long-termbenefits for the business. In thinking about marketing your business, you may have many questions including: What’s the difference between […]

8 Effective Ways To Market Your Business Online Without Spending Money

In today’s world, being able to successfully market your business to your targetaudience and target customers is crucial. Many businesses think that paying foradvertisements in newspapers or TV will mean immediate exposure to their customers,but traditional ads can often be one of the most expensive ways to market yourbusiness. Online advertising provides a great many […]

How Do I Promote My Podcast?

You started a podcast. Now you’re wondering how you’re supposed to promote it. How do you grow your podcast, gain more followers and become podcast famous? Well, I can’t guarantee you will be a famous podcaster right away, but including these tactics into your marketing strategy will help you get there. I’m getting ahead of […]

Is Cold Calling Dead?

According to experts, cold calling is not dead. It is still very much alive and kicking. Although it is an old-fashioned tactic, it is definitely still a thing. The art has evolved and adapted over the years to the different ways that people consume products. The only thing that has really changed is the cold […]

6 Reasons Why Your Podcast Needs a Website

Without a website, you are hindering your podcast’s growth. You need some kind of home base for your content. You need a place where people can access your content quickly and easily.

Why Social Media is Important for Business Marketing

There’s no getting around it. Your business needs to have an online presence. But, not just that! You need a social media presence! That’s just a fact. Social media is an essential piece to any marketing strategy, whether you have a small business or a giant company.