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SEO Or PPC? Which Is Better?

If you own a small business and want to attract customers from all corners of the web, or customers younever even knew existed, there are two primary strategies you’ll probably want to decide between. Both SEO, or search engine optimization, and PPC, or pay-per-click, have their advantages anddisadvantages. It’s your job and choice to decide […]

SEO vs. Social Media Marketing

As social media increasingly is becoming an important aspect of digital marketing, manybusinesses are unsure whether to focus their efforts on effective social media strategiesor SEO strategies. Is one really better than the other? SEO helps businesses andbrands to rank higher in search engines, but social media can help increase a brand’sexposure and presence online […]

9 Ways to Rank Your Website Without Backlinks

In the realm of digital marketing and SEO, backlinks can have a great impact on yourwebsite’s rank in a search engine, and help to build trust between your website, yourcustomer, and the search engine. However, there are still a variety of content methodsand strategies that you can utilize through your SEO and website management to […]

Top 10 Best Practices for SEO Success

While search engines are always improving and updating their search algorithms tocreate a better user search experience, there are a number of ways that you can ensureyour website is doing all that it can to rank higher in search engine results. Searchengine optimization is not something you can set-and-forget. You should be continuallyrevisiting and assessing […]

Eight Ways SEO Can Improve Your Business

The business landscape is being increasingly dominated by the presence of digital technologies andworkflows. Taking full advantage of these digital tools means optimizing your SEO, or search engineoptimization. This simply means that you should ensure your company can be found online quickly andeasily by people searching for your field of practice. There are many benefits […]

8 Ways To Do Local SEO Without Building Content

Search Engine Optimization (SEO) has proven to be one of the best ways to extend your digitalreach. It is, after all, quite synonymous to getting your brand to the frontpage of a newspaper,except with computer algorithms being the editors-in-chief. Knowing how to work with these algorithms can greatly impact your site traffic, which could, inturn, […]

How to Increase Profits Through Company Introspection

Entrepreneurs are always looking to increase profits and drive their business and employees to succeed.However, many entrepreneurs and small business owners don’t always know where to turn to or whatprocess to implement in order to see the profits they want. The key to being a successful and efficient entrepreneur is actually not usually to try […]

Hostirian President Interviewed On Up My Influence

Hostirian President Ken Cox was interviewed on The Thoughtful Entrepreneur Podcast by Up My Influence! He was able to discuss the journey of helping guide the company to where it is today as well as hopes for the future! Check out the episode here! Episode Link: https://upmyinfluence.com/podcast/590-it-solutions-and-infrastructure-with-hostirians-ken-cox/ Strong IT solutions. Ken began his career in […]

8 Ways SEO Can Actually Improve Your Business

Smart business owners know how important search engine optimization (SEO) is for their company’s websites. When done effectively, SEO will help increase a website’s visibility and eventually help grow a business.   An increase in visibility means that their website will show up in the top search results when someone searches for a keyword or […]

What is SEO and Why is It Important?

SEO stands for Search Engine Optimization. SEO is all about brand exposure, website ranking, credibility, increasing the quantity and quality of web traffic, and creating a better experience for the visitor.